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Can Indian Startups Design Trust, Not Just Demand It?

  Can Indian Startups Design Trust, Not Just Demand It?   Can Trust Really Be Designed? Some ideas begin quietly. This one did too. Over the past year, while reading stories from very different markets — a health platform trying to win back patient confidence, a fast-fashion brand refining its returns, an edtech company rebuilding credibility after online fatigue — a small pattern kept showing up. Certain teams...

House Help Digitisation: If Citywide Scale Is Hard, Where Does the Platform Compound?

    Hose Help Digitization : Why This Vertical, Now”. Houae help in India is one of the country’s largest and most routine household spends. A back-of-the-envelope view places the annual wage pool around $30–40B. The size alone makes it a category that investors and founders cannot ignore. Unlike many sectors where digital adoption is still about creating new habits, here the habit already exists. Millions of households...

Indian edtech: crowded edges, narrow middle—is it venture-fundable?

x Indian edtech after the hype: why we are looking again now For a few years, Indian edtech was defined by surging online brands and billion-dollar bets. That phase has cooled. Capital has rotated into offline centres, where scale means more buildings and teachers. At the same time, Big Tech is flooding campuses with low-cost licences for AI assistants. Between these two edges, it is fair to ask:...

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